Making a Good Business Card

Making a Good Business Card

Business cards are printed cards bearing personal information of an individual or a business.business card graphic design They are commonly shared during official introductions as an effective memory aid and a convenience. They are also helpful in promoting and introducing an individual to a business, organization or an acquaintance.

Business cards are effective ways to advertise your product or service.business card graphic design business card graphic design They contain contact details which people can easily carry away. The best part is that they have the capacity to increase the number of sales of your product or service, depending upon its features. However, these cards can be easily misused, leading to loss of sales not only for the company but also to the person carrying it. The following tips should be kept in mind to ensure safety of your business cards:

Choose bright, standard-size business cards.business card graphic design business card graphic design Standard-sized business cards are easier to tear. Shredded cards lose their appeal in a short span of time, especially when compared to the glossy and spot colors available in the market. Shredded cards are easily discarded, thus making them a non-effective way of advertising your product or service.

Use full color cards.business card graphic design Full color cards make a huge difference. These cards have the potential to bring about an instantaneous change in the way a person looks at your business card. They will not only impress you with their aesthetic qualities, but will also give a visual clue of your business to the person who is reading it. The color of full color cards should be vibrant, attractive and eye-catching, and not dull, gray or dark.

Keep contact information such as your phone number, fax number and email address visible. People tend to subconsciously glance at the contact information on the business cards before reading the entire card. If your contact information is buried, the reader may not even bother reading your card. Moreover, if you do not have a physical address, people cannot get in touch with you or send you their business cards via email, as most business cards these days come with an email option.

Create an appealing design for your business cards. It should be professional, yet appealing. Avoid designs that are very complex or have complicated graphics, as they may seem too formal. Complex fonts and vivid colors can create a good impression, but remember that these impressions will not last long. Your contact details and company name should be written in easy and understandable language, so that customers can understand what it is you are trying to say. Having an attractive business card is important, but having one that is effective as well is equally important.

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